Fonts
The following fonts apply to official print publications.
Times New Roman
Times New Roman is the serif font used for the university wordmark. It is used for both the name of the university and legal branding on the wordmark.
Helvetica Neue
Helvetica Neue is a sans-serif companion font and should be used for title and incidental text for print publication. If Helvetica Neue is not available, Arial can be used as an acceptable alternative.
Berkeley
Berkeley is a serif companion font and should be used as body text for print publication. If Berkeley is not available, Georgia can be used as an acceptable alternative.
Century
Century is dedicated as the type face for The W logo.